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在国内参展应注意的事项

时间:2009-11-19   

好展会网】 <FONT face=宋体 size=2> 展览会已经不是简单意义上的展示产品、推销产品、购买商品的场所。现代展览会已经快速发展为交流和获得信息的中心。参加展览会是企业整个市场拓展工作的重要组成部分,应被列为全盘市场计划之中。</FONT><SPAN lang=EN-US style="FONT-SIZE: 9pt"><FONT face="Times New Roman"> <?xml:namespace prefix = o ns = "urn:schemas-microsoft-com<img src="http://bbs.haozhanhui.com/editor/images/smilies/default/23.gif" />ffice<img src="http://bbs.haozhanhui.com/editor/images/smilies/default/23.gif" />ffice" /><o:p></o:p></FONT></SPAN> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman"> </SPAN><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman"> </SPAN><SPAN lang=EN-US style="FONT-SIZE: 9pt"><SPAN style="mso-spacerun: yes"><FONT face="Times New Roman"> </FONT></SPAN></SPAN><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">在确定了参展目的后,选择核实的展览会是关键。</SPAN><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">  <B style="mso-bidi-font-weight: normal">报展程序</B></SPAN><B style="mso-bidi-font-weight: normal"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><SPAN style="mso-spacerun: yes"><FONT face="Times New Roman"></FONT></SPAN></SPAN><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman"> </SPAN><SPAN style="FONT-SIZE: 9pt"><FONT face="Times New Roman"> </FONT></SPAN><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">选择某个展览后,与主办单位取得联系,对方会传真或邮寄给您报展文件。这些文件应包括展览会介绍资料、参展申请表格、参展费用、有关服务、展馆展位图、参展人员手册等。</SPAN><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">  填好参展表格、返回给大会主办者、并得以确认之后,您还要将全部或者部分展位费作为定金汇至主办者,这样您的展位便得到最后的确定。</SPAN><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><SPAN style="mso-spacerun: yes"><FONT face="Times New Roman"></FONT></SPAN></SPAN><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman"> </SPAN><B style="mso-bidi-font-weight: normal"><SPAN style="FONT-SIZE: 9pt"><FONT face="Times New Roman"> </FONT></SPAN></B><B style="mso-bidi-font-weight: normal"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">费用预算</SPAN></B><B style="mso-bidi-font-weight: normal"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">  参展费用包括展位费、展位装饰装修费、展品运输费、机票火车长途车费、市内交通费、食宿费、必要的设备租赁费、广告宣传费、资料印刷费、礼品制作费、会议室租赁费等。做参展经费预算时,还要加上总费用的10%,作为不可预见费用的支出。</SPAN><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><SPAN style="mso-spacerun: yes"><FONT face="Times New Roman"></FONT></SPAN></SPAN><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman"> </SPAN><SPAN style="FONT-SIZE: 9pt"><FONT face="Times New Roman"> </FONT></SPAN><B style="mso-bidi-font-weight: normal"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">展台位置</SPAN></B><B style="mso-bidi-font-weight: normal"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 21pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">展台的位置由主办者全盘规划,按照产品和服务的内容、行业、地区等因素安排展台的位置,或者是以展位费的多少来区分位置的好坏。主办者提供的展位图上标出了哪些位置可供选择。总之,越早将参展申请表格递交给大会主办者,越容易得到好的位置。</SPAN><SPAN style="FONT-SIZE: 9pt"><FONT face="Times New Roman"> <SPAN lang=EN-US><o:p></o:p></SPAN></FONT></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 21pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">  <B style="mso-bidi-font-weight: normal">标准展台</B></SPAN><B style="mso-bidi-font-weight: normal"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></B></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman">  除国内某些大型商品定货会仍采用面积较小的展位外,通常展览会的展位面积为<?xml:namespace prefix = st1 ns = "urn:schemas-microsoft-com<img src="http://bbs.haozhanhui.com/editor/images/smilies/default/23.gif" />ffice:smarttags" /><st1:chmetcnv w:st="on" TCSC="0" NumberType="1" Negative="False" HasSpace="False" SourceValue="0" UnitName="平方米">9平方米</st1:chmetcnv>(<st1:chmetcnv w:st="on" TCSC="0" NumberType="1" Negative="False" HasSpace="False" SourceValue="0" UnitName="米">3米</st1:chmetcnv>X<st1:chmetcnv w:st="on" TCSC="0" NumberType="1" Negative="False" HasSpace="False" SourceValue="0" UnitName="米">3米</st1:chmetcnv>),成为标准展台。大会主办负责标准展台的搭建并提供展示所需要的基本设施,包括三面展墙,二个能固定在展墙上的射灯,一个展桌(长<st1:chmetcnv w:st="on" TCSC="0" NumberType="1" Negative="False" HasSpace="False" SourceValue="0" UnitName="米">1米</st1:chmetcnv>,宽<st1:chmetcnv w:st="on" TCSC="0" NumberType="1" Negative="False" HasSpace="False" SourceValue="0" UnitName="厘米">50厘米</st1:chmetcnv>,高<st1:chmetcnv w:st="on" TCSC="0" NumberType="1" Negative="False" HasSpace="False" SourceValue="0" UnitName="厘米">80厘米</st1:chmetcnv>),二把椅子,地毯,220V5A三项电源插座一个,以及刻写眉板文字即贵公司的名称。无特殊要求,眉板文字是您填写在参展表格中的单位名称。</SPAN><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><o:p><FONT face="Times New Roman"></FONT></o:p></SPAN></P> <P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-US style="FONT-SIZE: 9pt"><SPAN style="mso-spacerun: yes"><FONT face="Times New Roman"></FONT></SPAN></SPAN><SPAN style="FONT-SIZE: 9pt; FONT-FAMILY: 宋体; mso-ascii-font-family: Times New Roman; mso-hansi-font-family: Times New Roman"> </SPAN><SPAN style="FONT-SIZE: 9pt"><FONT face="Times New Roman"> </FONT></SPAN><
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